Privacy Policy & HIPAA Notice

Last updated: April 2024

Rasmussen Prosthodontics ("we," "us," or "our") is committed to protecting your privacy and safeguarding your personal and health information. This Privacy Policy describes how we collect, use, disclose, and protect information gathered through our website at www.raspros.com (the "Website") and in the course of providing dental services.

1. Information We Collect

Information You Provide

We may collect personal information that you voluntarily provide when you:

• Complete our contact form (name, email, phone number, message)
• Call our office to schedule an appointment
• Complete patient intake forms
• Communicate with us via email or other means

Information Collected Automatically

When you visit our Website, we may automatically collect certain information, including:

• Browser type and version
• Operating system
• Pages visited and time spent on pages
• Referring website or search terms
• General geographic location (city/state level)
• Device type (desktop, mobile, tablet)

This information is collected through cookies and similar technologies. For details, please see our Cookie Policy.

Protected Health Information (PHI)

As a dental practice, we collect and maintain protected health information (PHI) as defined by the Health Insurance Portability and Accountability Act (HIPAA). PHI includes dental records, treatment history, X-rays, insurance information, and other health-related information. Our use of PHI is governed by HIPAA and our Notice of Privacy Practices, which is provided to all patients.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Patient Care: To provide, coordinate, and manage your dental treatment and care
• Communication: To respond to your inquiries, schedule appointments, and send appointment reminders
• Payment: To process payments and submit insurance claims on your behalf
• Operations: To manage our practice, including quality improvement, training, and compliance
• Website Improvement: To analyze website usage and improve our online presence
• Legal Compliance: To comply with applicable laws, regulations, and legal obligations

3. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

• Treatment: With other healthcare providers involved in your care, with your consent
• Payment: With your insurance company to process claims
• Service Providers: With trusted third-party vendors who assist in operating our Website and practice (e.g., hosting providers, analytics services), subject to confidentiality obligations
• Legal Requirements: When required by law, court order, or government regulation
• Safety: To protect the rights, safety, or property of our patients, staff, or the public

4. HIPAA Notice of Privacy Practices

As a healthcare provider, we are required by HIPAA to maintain the privacy of your protected health information (PHI) and to provide you with notice of our legal duties and privacy practices.

Your Rights Under HIPAA

You have the following rights regarding your protected health information:

• Right to Access: You may request to inspect and obtain a copy of your health records
• Right to Amend: You may request that we amend your health records if you believe they are inaccurate or incomplete
• Right to Accounting: You may request an accounting of certain disclosures of your PHI
• Right to Restrict: You may request restrictions on certain uses and disclosures of your PHI
• Right to Confidential Communications: You may request that we communicate with you by alternative means or at alternative locations
• Right to a Copy: You have the right to receive a paper copy of this notice upon request

Our Duties

We are required by law to:

• Maintain the privacy of your PHI
• Provide you with this notice of our legal duties and privacy practices
• Follow the terms of the notice currently in effect
• Notify you if a breach of your unsecured PHI occurs

5. Data Security

We implement appropriate administrative, technical, and physical safeguards to protect your personal information and PHI from unauthorized access, use, disclosure, alteration, or destruction. These measures include:

• Secure, encrypted transmission of data
• Access controls and authentication for electronic records
• Staff training on privacy and security practices
• Physical security measures for paper records
• Regular review and updating of security practices

While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

6. Children's Privacy

Our Website is not directed to children under 13. We do not knowingly collect personal information from children under 13 through the Website. If you are a parent or guardian and believe your child has provided us with personal information through the Website, please contact us so we can take appropriate action.

7. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party websites you visit.

8. Your Choices

You have choices regarding your information:

• Contact Form: You may choose not to submit the contact form and instead call our office directly
• Cookies: You can manage cookie preferences through our cookie banner or your browser settings
• Communications: You may opt out of non-essential communications by contacting our office
• Access and Correction: You may request access to or correction of your personal information by contacting us

9. State-Specific Rights

Depending on your state of residence, you may have additional privacy rights. Utah residents may have rights under the Utah Consumer Privacy Act (UCPA). If you would like to exercise any state-specific privacy rights, please contact our office.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise any of your rights, please contact us:

Privacy Officer
Rasmussen Prosthodontics
6724 S. Highland Drive, Suite 101
Salt Lake City, UT 84121
Phone: 801-352-7889
Fax: 801-352-0669

12. Complaints

If you believe your privacy rights have been violated, you may file a complaint with our office or with the U.S. Department of Health and Human Services Office for Civil Rights. We will not retaliate against you for filing a complaint.